A Guide To Automated Email Marketing

Like other Automated Email Marketing Tools, this program allows you to create a form letter and merge personalized data into each letter. Your letters are addressed to 'Dear Michael' instead of 'Dear Customer'. Postmaster acts as a List Server, sends out follow-up Autoresponders, and manages your database
of contacts. http://www.freezineweb.com/postmaster.html To sum up, in a successful web marketing strategy, your website is merely the first point of contact. You then need to: build an opt-in email list of potential customers (your website visitors) use automated email marketing tools that allow you to follow up with your site visitors. If you aren't building mailing lists and using automated email marketing tools you could be losing up to 90% of your potential sales. (c) 2002 by Michael Southon About The Author Michael Southon has been writing for the Internet for over 3 years. He has shown hundreds of webmasters how to use this simple technique to get massive free publicity and dramatically increase traffic and sales. Click here to find out more: http://www.ezine-writer.com This article was posted on August 30, 2002

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