Before one can fully understand the importance and necessity of implementing a search engine optimization program into their marketing mix, it is important to look first at the phenomenal statistics regarding Internet use. For example: There are 7 new people on the Internet every secon ...

In 1999 I asked my friends and colleagues if they blogged. The responses I received ranged from odd looks to questions about the blogging practice. The end results of my findings was Blog was a new term and not highly recognized. That was then, a half million blog users ago. Blogs have b ...

The best way to avoid being blacklisted by the search engines is to avoid using some questionable techniques that were once popular to gain high rankings. Even if your website is not blacklisted by using some of the techniques below, it may be penalized (buried in the rankings) so your t ...

1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title ...

Virtually all website owners concentrate their efforts and energy into getting more visitors. With business owners this effort is spent on getting more and more new customers. What many people forget - with both their website and their business - is that getting new customers (or visitor ...

Creating a newsletter is an ideal way to drive repeat traffic to your website but its design, format and implementation need to be carefully considered in order to achieve the desired results. Signing Up Before you begin creating a newsletter itself attention needs to be paid to the wa ...

Many business owners and online marketing experts focus their efforts on search engine optimisation and ensuring high search engine placement for a website. Although search engines should play a crucial part in any online marketing campaign they are but one element to that equation. Alt ...

Forums are one of the most effective free internet marketing strategies if done correctly. Many people participate in online forums for different reasons. Especially in internet marketing forums, they use it for getting advice and answers to their questions. Another reason is finding n ...

Have you ever searched for something on Google and noticed that a website has a double listing a main listing and a second listing indented and wondered "Why" And then wondered, "How" Google lists up to two pages from a domain for any given search. Most likely, you already have two ...

Submitting your website to the main search engines should be handled with care. Do it right, and the rewards can be great. Webmaster Beware- Submitting your website to the major search engines too often can get your website banned completely from those all important major search engine ...

Getting quality links to your site from related web resources can be very difficult. It is a time consuming process and requires careful research. There are two ways to build your link popularity; 1 Make your site attractive to webmasters or 2 go out and hunt them down your self. Gettin ...

Website owners and webmasters who are trying to improve their search engine ranking by trading links with other sites should beware of being cheated. Beware of link cheating. What is link cheating Link cheating is when the other party in a link exchange does not live up to the bargai ...

Writing articles for your site and for the use of others, is a simple proven way low cost way to get more traffic. Articles can be used for all subjects and just like newspapers and magazines, is a recognised way of sharing information. Articles a low cost way of promotion but they ...

There's such a thing as taking search engine optimization too far. I'm not talking about black hat versus white hat, things that might get you banned versus staying pristine. I'm talking about keyword stuffing in the title. As far as search engine optimization goes, there's nothing wr ...

Asking another webmaster for a reciprocal link is standard practice on the Internet. Webmasters have been asking other webmasters for reciprocal links since the beginnings of the Internet. The very nature of the web is linking websites to one another. It is of even higher importance, now ...

What happened on your website yesterday What about last week or last month How about in the past hour How many visitors come to your website as a result of using a search engine How long do people stay on your website for on average Which pages do your visitors go to If you don't kno ...

Branding versus search engine optimization is a marketing dilemma that larger companies will need to come to grips with on the Internet. Often companies will need to decide whether to promote their own brand name as their main keyword phrase or optimize for a more generic keyword phrase. ...

Promoting your website can seem like a daunting, complicated task. The truth of it is that it's not a trivial undertaking. But with some well laid plans, you can be sure that you're leaving no stone unturned and working toward the best possible results. Step 1: Preparation - Prepare yo ...

We all want to get our websites high up in the search enignes but how do you do it One thing you shouldnt bother doing is submit your site to any search engines. Not Google, not Yahoo!, not AltaVista. Sound a bit strange Read on... Submitting to all the search engines Submitting your w ...

If you have any interest in getting high search engine rankings for your website (and who doesn't) you've probably been sold the idea that writing and publishing your own articles will do it for you. Here's why that's not entirely true. Imagine the following scenario... You write an ...